The impact of the Millennial Generation on working environments and retail experiences

The Millennial Generation (those born post 1980) has come of age and is influencing the way in which retailers sell and market their products and services. Also, the work place has been influenced by working environment designed to facilitate this highly networked generation. A recent article (interview with Nick Shore, MTV Insights) illustrates the inspiration behind MTV Insights, a study exploring how the Millennial Generation will reshape the future of commerce and working environment (The Millennial Mega MashUp, April 2012).