Idea Campaigns

Building Idea Campaigns

Whether a company is running an internal or external idea campaign, they need to have a structured approach in managing both the process and the ideas that have been submitted. 

On Ideation and Other Why’s

Methodologies and other factors

This week, one of our Masterclasses was held in Johannesburg, South Africa, deep diving on the Front End Innovation. Taking this opportunity, I'll give a snapshot on common techniques used to generate ideas and other factors that will affect the quality of them. 

Structuring Front End Innovation

Attitudes to Failure and the Working Environment for Front End Innovation

We often see the FEI process being referred to as ‘fuzzy’ due to the combination of convergent and divergent thinking required when delivering excellence. However, the values of FEI come from companies taking a grasp of their FEI process with a structured approach. This blog post focuses on two of the key aspects to address when structuring the FEI process; attitudes to failure and the working environment.

Managing the Front End of your Innovation Process

Front End Innovation (FEI) is one of the top innovation management challenges of our times. The notion that FEI is fuzzy and uncontrollable is being replaced with the belief that it should now be managed in a systematic way to ensure that ideas are created based on informed scenarios and opportunities with relevant customer insights. However, there are a number of different methods to adapt and knowing which one to implement can be challenging for organisations. This post illustrates a snap shot of Geoff Waite’s NOIC (Needs, Opportunities, Ideas and Concepts) and SPROC (Strategy, Process, Resources, Organisation and Culture) frameworks, which are a combination of practicing (NOIC) and managing (SPROC) the front end of innovation.

How do you manage the front end of your innovation process? 

The Innovation Leader Programme

Members of the Innovation Leader Programme

 

The Innovation Leader Programme (ILP) is aimed at providing industry-based practitioners with actionable and relevant insights to build and improve innovation capabilities and performance as well as encourage and instil a framework of continuous learning for innovation within R&D, NPD and Innovation teams.

ILP Membership is far more than an ‘off-the-shelf’ subscription service, we look to build and nurture a long-term relationship with our customers. We listen to and work closely with our members to understand their innovation process and management challenges. We then develop and deliver a programme of bespoke activities aligned to their needs.

Pure Insight Overview

Annual Survey of Key Innovation Management Challenges for Members of Pure Insight’s Innovation Leader Programme

Which challenges keep customers awake at night?
 

Listed below are the top 4 of our 5 key Innovation Management challenge areas, as defined by our ILP Members, in the 2010/11 membership year.

This short publication provides interesting insights into cross company, sector and industry trends surrounding the key innovation management challenges in the year ahead.