Wednesday 20 June 2012

Trends

Exploring Trends
I have participated in a number of trend focused workshops over the past several months, which have proven to have been insightful into how to implement a structured approach to understanding and synthesising trends that are relevant for a specific business.

Idea Campaigns

Building Idea Campaigns
Whether a company is running an internal or external idea campaign, they need to have a structured approach in managing both the process and the ideas that have been submitted. 

Thursday 14 June 2012

Sustainability in Innovation

The term ‘sustainability’ is often heard when companies describe their overall innovation and business goal. Those who fully integrate this trait are gaining both monetary and brand reputation benefits. Where sustainability is generally described as “the capacity to endure”, for innovation it stretches beyond having a long-term maintenance of environmental, economic and social responsibility. Amid a continuously growing population with rising customer expectations, Government regulations and employee demands, businesses are being driven to make huge changes in not only their products, services and processes, but in how their innovation is organised and managed. But with the numerous trends, tips and hints which are being recommended from numerous sources, how can sustainability be embraced in a viable way for your company?